Phil was appointed CEO of the (then) Cinema Exhibitors’ Association in October 2007.
During his time at the Association, Phil has spearheaded the establishment of the Digital Funding Partnership, which ensured the survival of small and medium-sized UK cinema operators in a new technological era, as well as more recently leading on the establishment of the ground-breaking MEERKAT MOVIES promotion.
In May 2013, Phil was elected President of the International Union of Cinemas (UNIC) the European grouping of cinema trade associations and key operators.
Before joining the Association, worked at the Department for Culture, Media and Sport, leading on policy for the creative industries – including film, music and computer games – having joined the civil service in 1994 from a background in scientific research.
James joined the Association in March 2017.
While coming from a background in Further Education funding, James has long held a deep-seated passion for the film and cinema sector, having gained an Honours degree in Film Studies from Swansea University and a Masters in Film Producing and Business Management from Glamorgan University.
James leads for the Association on a number of key policy areas, including disability and access, cinema security and environmental management and sustainability.
Before then, Seema had worked in a number of roles across the cinema industry, most recently working as Film Booking Assistant at ODEON Cinemas, after positions at Walt Disney Studios on the FDA Internship, and at the Phoenix Cinema and Arts Centre in Leicester.
Seema graduated from the University of Kent with a BA (Hons) in Film Studies and History & Philosophy of Art
As well as ensuring the smooth running of the UK Cinema Association office, Seema offers support across a range of policy areas.