Bobbie Andrews
Vice President of Marketing & Commercial EMEAR

Bobbie has been working in the cinema business for the last 15 years. Working for Exhibition, Distribution and industry partners, including time in the marketing departments of both Cineworld and 20th Century Fox EMEA. Since joining RealD in 2016 as Marketing Director, Bobbie has occupied a number of roles and is now on the senior management team in the position of Vice President of Marketing & Commercial EMEAR.

Johnny Carr
Group Event Cinema Manager, Vue International

Johnny has worked in the exhibition industry continuously for the past 25 years holding a variety of positions at companies such as Picturehouse, Virgin/UGC Cinemas and for the past 16 years at Vue. He is the Group Manager for Event Cinema for Vue International, in a role that spans 9 countries, 225 venues and over1,900 screens, and on the board of directors at the Event Cinema Association. He is a passionate advocate for Event Cinema and works tirelessly to drive the sector forwards, through the championing of new genres of content and growing audiences.

James Collington
Managing Director, Savoy Cinemas

James is Managing Director of Savoy Cinemas Ltd, which operates six sites across the Midlands and North of England, including four purpose-built multiplexes. Since 2008, James has represented the UK Cinema Association Midlands and Northern Branch at board level, and has been UKCA Honorary Treasurer since November 2016. James was also on the board of the UK Digital Funding Partnership. James is a qualified engineer, was admitted as a member of the Institution of Electrical Engineers in 2002 and is registered by the Engineering Council as a Chartered Engineer.

Anna Cremin
Head of Research and Consumer Insight, Pearl & Dean

Anna is the Head of Research and Consumer Insight at Cinema sales house Pearl & Dean. She has worked in Cinema Advertising for 15 years, with 13 of them at Pearl & Dean where she spends her time working with planners and strategists to ensure cinema is included on media plans.
She is a mum of 3, who discovered that home-schooling was not her strong point over the last 18 months and is super excited to be back talking about the power of cinema for brands.

Steve Davis
Exhibition Director, Digital Cinema Media

Steve joined is Digital Cinema Media’s (DCM) Exhibition Director, responsible for DCM’s exhibitors and investigating and implementing new and incremental revenue streams to drive profitability and ultimately grow cinema’s share of the media market. Steve also heads up DCM’s Charity and Diversity & Inclusion internal workstreams. Prior to DCM, Steve worked at Clear Channel for ten years in Business Development and Transformation, and has worked in media for his entire career to date, including senior sales roles at Haymarket Media Group and Incisive Media. DCM is the leading sales and marketing company in the cinema sector, owned by Cineworld and Odeon. Its Exhibition partners include Vue, Picturehouse, Curzon as well as a growing number of Independent Exhibitors, accounting for over 80% of UK cinema admissions.

Tom Fiennes
GB Commercial Sustainability Director, Britvic Soft Drinks Ltd

Tom has been at Britvic Soft Drinks for almost 8 years and was appointed as Commercial Sustainability Director in September 2020 to lead the implementation of the Healthier People, Healthier Planet strategy. Tom began his career in commercial functions working with customers in the Grocery, Wholesale and the Licensed & Leisure sectors at companies such as Heineken and Mars. Tom represents Britvic Soft Drinks in the Deposit Return Scheme working groups for both BSDA and Circularity Scotland. He is also the chair of the LGBTQ+ network at Britvic, and is a member of the Global Diversity & Inclusion SteerCo.

Catherine Ferguson
Group Head, Pearl & Dean

Catherine Ferguson has worked in the media industry for 15 years with experience both media owner and agency side. Prior to joining the Pearl & Dean sales team in 2011, Catherine worked on the M&S and Unilever TV planning and buying accounts at Blue 449 and Mindshare. Catherine has a lifelong passion for film and in 2012 she developed and brokered Procter & Gamble’s first ever content partnership ‘Pearl & Dean Premieres’ – the UK’s only in-cinema movie show. She has since Executive Produced 165 episodes of the show and renewed the sponsorship with P&G for eight seasons.

Lyn Goleby

Lyn Goleby co-founded Picturehouse Cinemas in 1989. Picturehouse became part of Cineworld in 2012 where Lyn worked for 4 years building 3 more cinemas on the Picturehouse model, including Picturehouse Central, and building a development pipeline of 6 more. Lyn is now involved with several businesses, including the independent Abbeygate Cinema, the Chiswick Cinema, The Bowling House Norwich and Dabbers, a contemporary social bingo company. She is Executive Chairman of Trafalgar Releasing, distributing live events and arts programming to cinemas worldwide. She is also a Director of Albion Development VCT PLC

Kate